Heaps Normal Third IPA
A non-alcoholic IPA positioned as the brewery's bolder hop-led offering, built for drinkers who want more bitterness and lift.

Heaps Normal Third IPA is the more assertive end of the brewery's alcohol-free beer lineup. It is framed as an IPA first, which means hop presence, bitterness, and a more pointed flavour profile than the softer pale-ale styles in the range.
While it stays easy enough to drink, the point here is a clearer IPA identity rather than simple refreshment. That makes it the better fit for drinkers chasing more bite and hop definition.
Tasting notes
- Aroma: Hop-led and bright, with classic IPA lift
- Palate: Firmly beer-like with a more pronounced IPA profile
- Mouthfeel: Medium-bodied and structured
- Finish: Bitterer and longer than the brewery's lighter beers
Why it stands out
- Serves as the more hop-driven option in the Heaps Normal range
- Better suited to IPA drinkers who want more bite than a pale ale delivers
- Keeps the focus on recognisable beer structure rather than sweetness
Product details
- Style: Non-alcoholic IPA
- Key notes: Hops, bitterness, bright lift
- Best for: Drinkers who want a stronger IPA profile without alcohol
Availability
Heaps Normal Third IPA should be mostly available in Australia & New Zealand, UK, North America, and Asia.